Thursday 9th December 2021
Readers
Weekly
Resource
of the top 100 advisers are readers
Insights for advisers, by advisers
There is no shortage of content and daily news available for the financial advisory and investment industry. Inboxes are inundated with press releases, investment ideas and commentary, yet cut-through into this important sector remains difficult at best.
In an environment of immense regulatory and industry change, The Inside Adviser is the trusted resource that financial advisers turn to in search of actionable ideas and unique opportunities, and to keep up-todate with their growing compliance obligations.
The Inside Adviser seeks to reverse the disruption occurring in traditional journalism, which is increasingly driven towards press releases and “click bait,” replacing this with high-value opinion, as well as investigative and analytical reporting. Most importantly, it is published and contributed to by those with extensive first-hand market experience, ensuring a deeper understanding of pressing topics and industry issues.
$50m
Average FUM
81%
of total IFAs
79%
Male
21%
Female
14 years
Average years experience
1.50
Sessions per user
1.30
Pages per Session
In partnership with The Inside Investor, our readership exceeds 30,000 investment industry professionals. These are broken down to approx. 16,750 financial planners (mostly FPA members), 7,700 accountants (mostly SMSF service providers), 1,250 mortgage brokers who have expressed some interest in financial products and 4,300 fund managers, platform providers and other service providers. 30,000 investment professionals. And growing fast.
The Inside Network is focused on having a direct relationship with investors – and potential investors – which can be leveraged to assist with the capital-raising objectives of our clients.
The Inside Investor provides investors with a single, trusted source of information and professional insights into the most important events occurring in financial and investment markets.
Published every Monday morning, ISN has a controlled email-push circulation of about 10,000 names, providing almost saturation coverage of the institutional market in Australia and New Zealand, plus key international readers.
Daily financial news arm, with our team of analysts publishing ASX news daily. This site receives over 200,000 page views each month, and we have 30,000 investors on our mailing list.
